News

Women in Football is recruiting for a Marketing & Partnerships Manager

Location: UK (remote / home-based)

Deadline: Midnight, Wednesday, 1st December 2021

Position: Full-time, 5 days per week

Women in Football (WIF) is a network of women, men and non-binary people working in and around the football industry. Our vision is an industry where all can thrive and reach their full potential.

We are a small organisation with a big voice, creating a bigger impact. With over 5000 highly engaged members and an online network of over 50k, we have huge ambitions to change the face of football forever and are at an exciting stage of our development.

The past two years have seen the start of a new era for WIF, with the launch of our new brand identity in 2020, and our ground-breaking #GetOnside campaign in 2021. We are looking for someone to help drive WIF forward, building strong relationships with our partners,  and delivering impactful, strategic campaigns that speak to our key audiences while maintaining excellence in our brand execution.

Reporting to the Head of Marketing and Commercial, the role is full-time and you’ll work remotely - we have always been a successful remote-working team, even before the pandemic. You’ll help to support across all areas of the business, as we are a small team who help each other out, as and when needed. Some work in the evenings or at weekends may be necessary and some UK (and potentially overseas) travel may be required when appropriate.

Diversity, equality and inclusion are in WIF’s DNA and our commitment to them is what drives us. We celebrate multiple approaches and multiple points of view, and everyone is welcome. If you work with us, you’ll be empowered to bring your whole, authentic self to work - to be you. We know that this is how you will thrive, and that if you thrive, WIF will thrive.

We want our workplace to look like the communities we serve. We welcome applications from all backgrounds and especially encourage applications from people whose ethnicity is underrepresented in the football workforce, people who identify as LGBTQi+, disabled people, people of faith, men, and people who have experienced exclusion or marginalisation.

Job Specification

The role will comprise of the following activities:

• Support on the development and execution of our marketing strategy to deliver on WIF’s strategic goals
• Brand guardianship, maintaining strong and consistent WIF brand presence across our channels, network and the industry, ensuring co-marketing activity is aligned to our guidelines and values
• Oversee and manage partner relationships and delivery of contractual rights including account management for Barclays, our lead partner
• Work with our CEO, Head of Marketing and Commercial, Communications Manager and Head of Membership and Client Services to create and help deliver the content strategy across WIF channels, driving member growth and industry engagement
• Manage agencies and brief creative assets and projects into agencies bringing to life pioneering and change-making campaigns
• Create, plan, coordinate and execute integrated creative, inspiring and engaging brand campaigns and identify opportunities to leverage partner relationships to benefit our goals
• Support on the production and delivery of creative assets and content where required
• Build relationships and work cross-functionally within the football industry alongside relevant stakeholders
• Oversee key elements of the marketing budget
• Campaign analysis and reporting

About you

• You will be passionate about our cause, and alert to the marketing and commercial possibilities around this
• You will take pride in generating awareness of our brand, and prioritise where and how we ‘show up’
• You will push for every opportunity, but with focus and purpose
• You will understand the football industry, and how transformative our mission is
• You will be naturally curious and want to make a real difference

Required skills and experience

The ideal candidate will have:

• Min. 3-5 years of experience in marketing, brand management, brand partnerships, communications and / or sponsorship
• Excellent verbal and written communication skills (native English level or equivalent), with the ability to influence stakeholders and build strong working relationships
• Good understanding and a track record of developing and overseeing brand marketing campaigns
• Good knowledge of all channels in the marketing mix
• Strong PowerPoint and Excel skills
• Self-motivated and calm under pressure
• Able to adapt to change and a desire to learn and progress
• High attention to detail and a good design eye

You will be a rallying changemaker:

• Collaborative and action-orientated
• Knowledgeable and trusted
• Assured and restless

Preferable / nice to have:

• Experience managing social media channels and creating digital content
• Experience of or openness and willingness to learn how to use web CMS (content management system) platforms e.g. Wordpress
• Active Twitter and LinkedIn user
• Experience using Google Analytics
• An interest in sport and specifically, football
• An understanding of the English football system
• An interest in the governance side of football

You’ll be UK-based and able to work in the UK. We are unable to sponsor visas.

How to apply

Please send your CV and cover letter to info@womeninfootball.co.uk  by midnight, Wednesday, 1st December 2021. Please include links to any relevant campaigns or marketing activities you have managed or been involved in within your CV or cover letter. 

Shortlisted candidates will be invited to an online video interview and may be asked to prepare a presentation or complete a short task as part of the interview process. Interviews are expected to take place on Thursday, 16th December 2021.

We want this recruitment process to be as accessible as possible, but know that there might be more that we can do, particularly if you have experienced exclusion, disadvantage or discrimination, or if you have particular accessibility needs. We would be happy to provide any reasonable adjustments that you may require - please get in touch with us, and we can think together about how to make this process easier for you.

We look forward to hearing from you.

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