News

Ever get tired of never seeing anything about women’s football or the female game at the cinema? If so, we’ve got a treat for you!

USA football film festival experts Kicking & Screening have just made a brand-new pledge to the #WhatIf campaign: #WhatIf Kicking & Screening offered WiF members 50% off the streaming price* for the incredible football documentary Football For Better Or For Worse?

Football For Better Or For Worse tells the story of a season with Swedish club FC Rosengard, one of the world’s best female football clubs. With Brazilian legend Marta as their star striker, and former player Therese Sjogran as new sporting director, the club experiences one incredible year of triumph and disaster, as they struggle to lift the women’s game to new heights. And the film, directed by documentarian Inger Molin, brings viewers along for the journey right alongside the players, executives, and fans.

As Molin explains, the players are role models, and their story is not just of one season for one club, but of the dedication of some of the world’s top athletes. They persist, every day, in an effort to move the game forward for young women all around the world.

“I wanted to tell this story and I wanted to show the daily work of female professional football players – show their passion for football.

“The strong idea of FC Rosengard is that they want to build a professional organisation that makes it possible for young girls to dream about becoming professional football players, just as young boys can do.

“For instance in the film we see young girls gathering around Marta and the other players after the games, admiring her, talking to her, getting her autograph. It is vital that girls have women football stars to look up to, to have as role models.

“Things are happening, we are moving forward. The 2019 World Cup was the best stage and propaganda, showing the world that women’s football has developed into true entertainment.

“But still. Progress is slow. But by making the situation visible and talking about it, we will over time achieve equal conditions in sport – as well as in society overall.”

If you’d like to watch Football For Better Or For Worse for 50% off the streaming price*, then here’s how to do it...

1. Go to the website: https://www.kickingandscreeningmedia.com/for-better-or-worse-film-page
2. Click on the button marked ‘RENT $3.99’
3. Set up your Kicking & Screening account, then click on the button marked ‘promo code’ and enter the code WIF to claim your 50% discount off the streaming price*. You have three days to watch the film from purchase
4. Enter your credit card details and click ‘complete purchase’
5. Sit back and enjoy the film!

For more information about Kicking & Screening, click here.

We hope you enjoy Football For Better Or For Worse. Any technical issues using the discount code, or watching the film, please email Kicking & Screening via info@kickingandscreening.com.

* For customers in the UK and Europe, you will need to pay VAT on the price of streaming: the film will cost you $2.39 ($1.99 + VAT - £1.89 total as of 22.10.19).

Share this article